Brand works

Design by Kipper. What does your brand say about you?

Help me, I'm... a restaurateur

As a High Street retailer, the restaurant must do more than just serve great food. Kipper will tackle this brief with all the same initial questions as other projects: What’s the product? Who is the target clientele? How do people hear about you? What’s great about your offer? What do people say about you now? With a few of these answers down, we can begin to build a picture of your business.

Kipper has experience with working with restaurateurs, and trying to build a package that works specifically for that sector. One of the elements of our skillset which translates well into the food/drink venue is that of interior graphics. Whether using opportunities on solid walls for large statements using imagery or branding, we can also develop often-forgotten space on internal/external glass. Not only does this serve to affirm your identity to your customers, but can also set an appropriate mood or feel to these environments.

Alongside these more specialist skills, Kipper can also develop and nurture your whole brand, including the design (and print) of menus, promotional gifts/cards, press advertising, production of venue signage and build powerful websites.

For example, many of the websites we design have a user interface, which allows the client to change the content of the site from any web browser, without any technical knowledge. This means, in your industry for instance, that menus can be updated and special events publicised instantly – without any fear of degrading the look of your site.

Harder times on the High Street will result in having to offer something new, something different – and making your establishment stand out from the crowd. Kipper is passionate and innovative about using design to do this.